Film Festival Alliance

Film Festival Alliance at Art House Convergence

FFA Annual Conference @Art House Convergence:
January 21-24, Midway, Utah

As the largest annual gathering of Art House cinema and festival professionals, community leaders, service providers and suppliers, the annual conference attracts participants from across the world.

By defining our field, creating a shared vision and vocabulary, and identifying best practices, the educational components of the Art House Convergence annual conference strengthen efforts to sustain Art House cinemas and film festivals of various sizes, operating structures and programming philosophies.

The goal of the annual conference is to engage art house theaters, film festivals, film societies, museums and other exhibition-oriented organizations through a variety of topics. Click Here For Registration & Pricing >

Why You Should Attend:

  • Everyone Speaks Film: At FFA@AHC, everyone speaks film exhibition. Programming includes sessions geared solely for festivals, as well as sessions for independent movie theaters, and crossover panels, so that we’re all learning from one another. With over 500 participants from across North America, there are many new connections ripe for the making.
  • Events from $30k to $3 Million – We Program For You: We know that not everyone has a budget over $1M..or even over $100K. Which is why every session is designed to address the needs of all festivals. Panels include organizers from very small events to larger industry leaders — and participants are accessible and friendly.
  • Created for Festival & Art House Folks..By Festival & Art House Folks: Both the Art House Convergence and Film Festival Alliance tracks of the annual conference are programmed by working professionals, who are keenly aware of industry trends and hot topics, and the necessity of our community to come together to create a space that is inclusive and welcoming for festivals big and small, old and new, and everyone in between.

Submit A Session Idea:

The Convergence offers programming that includes a wide variety of topics to engage movie theaters, film festivals, film societies, museums, and other cinema exhibition organizations. The conference program is built based on the suggestions and input of its constituents. You are invited to submit a proposal for a panel (pre-constituted or open call) or workshop for this year’s conference which will occur January 21–24, 2019.
Submit Here >

Submission Due Date: Monday, October 1, 2018
Panelists whose proposals are accepted will be notified by the end of October. All chosen speakers will be offered the Early Bird registration rate.

Where to Stay:

The Art House Convergence reserves room blocks at both the Zermatt and Homestead Resorts.

Zermatt Resort
784 W Resort Dr
Midway, UT 84049
1-866-937-6288

Homestead Resort
700 Homestead Dr
Midway, UT 84049
1-800-327-7220
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2018 SESSIONS AND PANELS

Complete Conference Schedule

Past participants tell us that it is the best event of the year — and allows them to interact with their peers across the country in a relaxed, productive and non-competitive atmosphere.

MAKING YOUR FESTIVAL ‘FESTIVE’
How do you keep the “festive” in festival? Beyond programming, how do you attract new audiences? Hear out-of-the-box presenters share their favorite special events: parties, seminars, live comedy performances, BBQs, bar crawls, talks, staged readings, hula hooping — and beyond —  to target active and passive entertainment seekers.

LET’S TALK DISTRIBUTION
Acknowledging the elephant in the room, no cell phones, no social media – just an honest, closed-door session where film festivals and distributors can openly discuss everything from scheduling, marketing, distribution strategies, and the necessity of screening fees. Our goal is for this frank talk discussion to create more transparency on both sides of the invoice, helping make negotiations easier for all parties.

REAL DATA = REAL GROWTH
Learn how Indie Memphis and others use a data-driven approach to audience development and ticket sales for film festivals and weekly screenings. Analytics are used to better understand each individual attendee, fine tune sales and outreach, activate sponsorship and maximize attendance for each event.

BUILDING A FUTURE: DEVELOPING A LOVE OF CINEMA AMONG CHILDREN
Most children only see three films a year in a theater, vs 20+ on tablets and TV. How do we create culture of cinema to ensure future audiences for theaters and festivals alike? Learn how we can work together to develop new programs and activities that encourage long-term affiliation and appreciation of cinema as a shared cultural experience.

TURNING NON-TRADITIONAL SPACES INTO SUCCESSFUL SCREENING VENUES
Not every festival is able to use the local cineplex or DCI-compliant theater. Discover how other festival organizers and tech staff turn high school cafeterias, church basements, empty storefronts and other raw space into facilities that welcome audiences, and honor the work of filmmakers through extraordinary presentation.

WHO’S AFRAID OF THE BIG BAD WOLF?
With Netflix, Amazon and other snapping up properties before their festival runs are over, many programmers are skeptical to include these titles in their final lineups. Hear from festivals who eschewed traditional thought — with runaway sales and success.

IT’S A NATURAL DISASTER: PIVOTING IN THE WAKE OF MOTHER NATURE
2017 was an indescribable year for natural disasters. Learn how two FFA member festivals — Alexander Valley Film Society which endured the destructive Northern California fires and the Key West Film Festival which incurred severe damage from Hurricane Irma — picked up the pieces and moved forward to produce successful events despite the devastation.

FILM FESTIVALS IN IN FOCUS: A ROUNDTABLE CONVERSATION 
Independent Cinema Office, the national organization for the development and support of independent film exhibition in the UK, presents its first-ever North American film festival focus group, with a discussion around the question, “What do festivals need for the future?” ICO will also share their research and results from the last eight years from film festival experts from around the world who have provided guidance on strategic planning, sponsorship, attracting new audiences, working with the press and more.

FESTIVAL TALES
In these rapid-fire presentations, hear how three festivals (small, medium and large) tackle everything from programming to marketing to audience development, and presentation. This is the first year that festivals will been included in the storied Art House Tales program — where there is much to learn from both festivals and theaters alike.

MARKETING DEEP-DIVE
Everything is marketing — and marketing is everything. Hear from theaters, festivals, and marketing professionals about strategies, techniques and new software solutions to engage your audience, drive up sales, and decrease your day-to-day work. Attendance to this special double session is limited. Please sign up in advance.


SPECIAL EVENTS & CONNECTIONS

FILM FESTIVAL ORGANIZERS’ DINNER
The conference gets underway with a delicious buffet dinner in which all attending festivals introduce themselves, their event — and their hopes for the week.

PRODUCT DEMOS
Take a break between sessions to visit one of the sponsoring vendors to demo various software solutions for ticketing, film trafficking, review panels and other festival administration.

ANNUAL FILM FESTIVAL ALLIANCE MEETING & ELECTION
Discover what FFA has planned for 2018 and beyond, and reflect on the past year’s programming efforts. The Annual Meeting is open to all attendees, with the election of a new board limited to FFA members.

EVENING COCKTAIL RECEPTIONS
After a day of panels and seminars, relax before dinner (included) with a glass of wine or a stiff cocktail. Whatever your poison, relax and mingle with festival crew from around the country.

INTERFACE WITH YOUR TRIBE
It’s said that there are 3,000 film festivals — and 2,999 way to run one. Meet fellow organizers throughout the conference, exchange ideas and successes, collaborate on future events — and make friends with the one group of people who truly understands what you do, and the trials and tribulations that challenge us every day.

PLUS DOZENS OF OTHER SESSIONS ORGANIZED BY ART HOUSE CONVERGENCE — ALL OPEN TO YOU!

Register Now